by Ebony Newell | Sep 28, 2026 | Blog
She had you back twice. Once for the original job, once when something else needed doing eight months later. She told two people about you at the time. Then two years passed, her basement flooded, and she stood in her kitchen trying to remember the name of the guy who...
by Ebony Newell | Sep 22, 2026 | Blog
There’s a version of website advice that treats every decision as equally important. Font pairing, colour psychology, parallax scrolling, whether your hero image should be a photo or an illustration. Meanwhile the site has no phone number visible on mobile and...
by Ebony Newell | Sep 22, 2026 | Blog
A client asked me this last year and it was a fair question. He said if everybody’s asking AI for recommendations now, why would he pay for a website that’s built to rank on Google. He wasn’t being difficult. He’d watched his own habits change...
by Ebony Newell | Sep 17, 2026 | Blog
It’s Sunday night. You’ve got five tabs open. One says you need to be posting on Instagram daily, another says Instagram is dead and it’s all about email, a third is trying to sell you a $3,000 course on funnels, and the fourth is a blog post so full...
by Ebony Newell | Sep 17, 2026 | Blog
Ask any room full of business owners around here whether they’ve been burned by a marketing company and watch how many hands go up. The stories are almost interchangeable. Great discovery call, confident promises, an invoice, and then the responses get slower. A...